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Videos

The power is in the mix

Recent insight generation work we conducted in our own industry has demonstrated that survey research needs to change drastically. We need to become more agile, smarter and more in line with today's marketing standards, as well as better follow the...

Catalogue: Congress 2016: #WOW
Authors: Annelies Verhaeghe, Katia Pallini, Angie Deceuninck, Bianca Vucescu
Company: InSites Consulting
June 15, 2016
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Citation

Verhaeghe, Pallini, Deceuninck and Vucescu (2016a, June 15). The power is in the mix. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-power-is-in-the-mix


Research papers

Gen-Zurveys

What will research look like in 2020 and beyond? Let us take you through a day in the life of a GenZ researcher. This future generation will not only be your newest consumer, but they will also dominate the job market as future researchers and...

Catalogue: Congress 2015: Revelations
Authors: Annelies Verhaeghe, Katia Pallini, Joeri Van den Bergh
Company: InSites Consulting
October 1, 2015
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Citation

Verhaeghe, Pallini and Van den Bergh (2015a, October 01). Gen-Zurveys. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/gen-zurveys-8573


Videos

Gen-Zurveys

What will research look like in 2020 and beyond? Let us take you through a day in the life of a GenZ researcher. This future generation will not only be your newest consumer, but they will also dominate the job market as future researchers and...

Catalogue: Congress 2015: Revelations
Authors: Annelies Verhaeghe, Katia Pallini, Joeri Van den Bergh
Company: InSites Consulting
June 15, 2015
×

Citation

Verhaeghe, Pallini and Van den Bergh (2015a, June 15). Gen-Zurveys. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/gen-zurveys


Magazines

Research World (September 2013)

In this issue we explore if bigger really is better. Great interviews, insightful ideas and overall a block busting read.

Catalogue: Research World 2013
Author: ESOMAR B.V.
September 15, 2013
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Citation

B.V., E. (2013a, September 15). Research World (September 2013). ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/research-world-september-2013-


Magazines

Research World (January-February 2012)

In this issue we look at how the digital revolution is transforming the market place and what marketers and market researchers can do to manage the data explosion.

Catalogue: Research World 2012
Author: ESOMAR B.V.
February 15, 2012
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Citation

B.V., E. (2012a, February 15). Research World (January-February 2012). ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/research-world-january-february-2012-


Research papers

Crowd interpretation

Research is becoming increasingly a commodity. We see a trend towards DIY research on the client side. Researchers are no longer in the business of data collection or analysis only. The researcher of the future needs to be an insight generator and...

Catalogue: Congress 2011: Impact
Authors: Peter Claes, Gigi Ilustre, Niels Schillewaert, Annelies Verhaeghe
Company: InSites Consulting
September 18, 2011
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Citation

Claes, Ilustre, Schillewaert and Verhaeghe (2011a, September 18). Crowd interpretation. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/crowd-interpretation


Magazines

Research World (October 2009)

For the traditional researcher, this issue of Research World may turn out to be the most heretical yet. Our contributors this month suggest that not only is our concept of research being challenged, but that it may also be a very good thing....

Catalogue: Research World 2009
Author: ESOMAR B.V.
October 1, 2009
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Citation

B.V., E. (2009a, October 01). Research World (October 2009). ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/research-world-october-2009-